{"id":4790,"date":"2022-06-01T09:46:05","date_gmt":"2022-06-01T09:46:05","guid":{"rendered":"https:\/\/www.splendourgroup.org\/?post_type=case&p=4790"},"modified":"2023-05-01T08:13:47","modified_gmt":"2023-05-01T08:13:47","slug":"boost-in-organic-traffic-in-a-month","status":"publish","type":"case","link":"https:\/\/www.splendourgroup.org\/success-stories\/boost-in-organic-traffic-in-a-month\/","title":{"rendered":"How Organic Traffic Increased By More Than 150 % In a Month"},"content":{"rendered":"\t\t
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Do you own an online business? If yes, then we need not explain the significance of SEO here. But if you do not have a solely online business but own a website to promote your primary business online, that\u2019s impressive.<\/span><\/p>

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According to a survey, a person spends more than 4 hours on the Internet. After the covid-19 pandemic, the digital transformation has been enormous. So, if your business is on the Web, there\u2019s a better chance for people to discover your business.<\/span><\/p>

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However, if you have a website and you do not focus on SEO, it is the worst thing you could do for a business. SEO is a crucial part of every website. Imagine you own a decent website, but whenever someone searches for your services, your websites rank on the 6th page in Google\u2019s Search Engine Results Page. You will not get the expected number of visitors, and your growth slows down. Sounds bad! Right?<\/span><\/p>

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That\u2019s where SEO comes into play. SEO, in simple terms, is the process of improving your site\u2019s visibility when someone searches for the related service you provide. Therefore, we follow effective SEO techniques to boost organic traffic to your web page, understanding the need for SEO.<\/span><\/p>

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Here\u2019s the success story of one of our clients that shows how we successfully met the client\u2019s requirements within a few months. Below is the traffic report of our client that compares organic traffic between December and January.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Traffic Report: <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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December<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Total users<\/div>\t\t\t
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New Users<\/div>\t\t\t
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Pageviews<\/div>\t\t\t
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January<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Total users<\/div>\t\t\t
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New Users<\/div>\t\t\t
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Pageviews<\/div>\t\t\t
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Techniques That Helped in Exploding the Organic Traffic<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Well, getting organic traffic by regularly maintaining SEO is a challenging task. Google\u2019s algorithm changes constantly, and the advertisement is displayed at the top even though some other webpage might have better content.<\/span><\/p>

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The more ads google displays, the more traffic a website receives, but that is for a short period. So, people who want long-term organic traffic must stay within the Search Engine\u2019s framework and create content accordingly.<\/span><\/p>

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Below are some significant factors that are taken into account while performing our Client\u2019s SEO audit<\/a>.<\/span><\/p>

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Building Foundation<\/span><\/h3>
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The first and foremost thing while doing SEO is building a foundation. If you create a solid foundation from the beginning, there\u2019ll be fewer hassles to maintaining ranking later on. The two significant factors that help build a solid foundation are given below:<\/span><\/p>

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Narrow your Niche<\/span><\/h4>
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While generating website content, the owner is usually excited to share the information and experience they acquire rather than focusing on what people want to see, leading the content to move away from the niche.<\/span><\/p>

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We should focus on what our customers want rather than explaining what we know. Major details like, what age groups are interested in our content\/services, and what information they seek from us should be kept in mind while generating content.<\/span><\/p>

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Our client was focused on providing nutrition plans to maximize the potential of the athletes. However, the content was mixed and did not keep track of the niche. Therefore, we narrowed down our client\u2019s niches and generated content accordingly, keeping customer behavior in mind.<\/span><\/p>

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Keyword Research<\/span><\/h4>

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There\u2019s no good in writing content that people do not search for. So we need to conduct detailed research on what people are typing in to search for the services.<\/span><\/p>

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Keyword Research can reveal vital information like its competitiveness, traffic for the keyword, visibility, and rankings. If the wrong keywords are used in a website, the potential audience is lost since the intent does not match.<\/span><\/p>

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We use specialized tools to conduct keyword research and optimize content that helped our client rank for more than 1200 organic keywords.<\/span><\/p>

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In-Depth On-page Optimization<\/span><\/h3>

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On-page optimization is one of the most critical factors in improving a website\u2019s search rankings. Unfortunately, there is no standard and universally-recognized work for on-page optimization.<\/span><\/p>

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However, we cannot deny that several factors come into play when performing on-page optimization.<\/span><\/p>

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Every tiny detail is checked that improves keyword ranking, content score, structured information, infographics, and accessibility of the page. Even minor details have a significant role in improving search rankings. Some of the standard on-page checkpoints we worked on for our client are:<\/span><\/p>

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